/* ===========================
   RESET & BASE
   =========================== */
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --black:   #0a0a0a;
  --white:   #ffffff;
  --gray-50: #f9f9f9;
  --gray-100:#f0f0f0;
  --gray-200:#e0e0e0;
  --gray-400:#9a9a9a;
  --gray-600:#555555;
  --accent:  #e85d00;
  --accent-dark: #c44f00;
  --accent-light: #fff3eb;

  --font: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, 'Segoe UI', sans-serif;
  --radius: 12px;
  --radius-sm: 8px;
  --shadow: 0 2px 16px rgba(0,0,0,0.08);
  --shadow-md: 0 8px 40px rgba(0,0,0,0.12);

  --container: 1120px;
  --section-py: 112px;
}

html { scroll-behavior: smooth; }

body {
  font-family: var(--font);
  font-size: 16px;
  line-height: 1.65;
  color: var(--black);
  background: var(--white);
  -webkit-font-smoothing: antialiased;
}

img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }

/* ===========================
   TYPOGRAPHY
   =========================== */
h1, h2, h3 { line-height: 1.2; font-weight: 700; letter-spacing: -0.02em; }
h1 { font-size: clamp(2rem, 5vw, 3.25rem); }
h2 { font-size: clamp(1.6rem, 3.5vw, 2.4rem); }
h3 { font-size: 1.2rem; }

p { color: var(--gray-600); }
p + p { margin-top: 0.75rem; }

.label {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: 0.72rem;
  font-weight: 700;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 0.85rem;
}

.label::before {
  content: '';
  display: inline-block;
  width: 18px;
  height: 2px;
  background: var(--accent);
  border-radius: 2px;
  flex-shrink: 0;
}

/* ===========================
   LAYOUT
   =========================== */
.container {
  width: 100%;
  max-width: var(--container);
  margin: 0 auto;
  padding: 0 24px;
}

.section {
  padding: var(--section-py) 0;
}

.section--alt {
  background: linear-gradient(160deg, #f5f7ff 0%, #f0f2f8 100%);
}

.section__header {
  text-align: center;
  max-width: 640px;
  margin: 0 auto 56px;
}

.section__header h2 { margin-bottom: 0.5rem; }

.section__sub {
  font-size: 1.05rem;
  margin-top: 0.5rem;
}

/* ===========================
   BUTTONS
   =========================== */
.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 8px;
  font-size: 0.95rem;
  font-weight: 600;
  border-radius: var(--radius-sm);
  padding: 13px 24px;
  cursor: pointer;
  border: 2px solid transparent;
  transition: background 0.18s, border-color 0.18s, color 0.18s, transform 0.12s;
  white-space: nowrap;
}

.btn:active { transform: scale(0.98); }

.btn--primary {
  background: linear-gradient(135deg, #e85d00, #ff7a1a);
  color: var(--white);
  box-shadow: 0 4px 16px rgba(232, 93, 0, 0.35);
}
.btn--primary:hover {
  background: linear-gradient(135deg, #c44f00, #e85d00);
  box-shadow: 0 6px 24px rgba(232, 93, 0, 0.45);
}

.btn--ghost {
  background: transparent;
  color: var(--black);
  border-color: var(--gray-200);
}
.btn--ghost:hover { border-color: var(--black); }

.btn--outline {
  background: transparent;
  color: var(--accent);
  border-color: var(--accent);
}
.btn--outline:hover { background: var(--accent-light); }

.btn--sm { padding: 9px 18px; font-size: 0.875rem; }
.btn--full { width: 100%; }

/* ===========================
   NAVIGATION
   =========================== */
.nav {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(255,255,255,0.9);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--gray-100);
}

.nav__inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 64px;
}

.nav__logo {
  font-size: 1.15rem;
  font-weight: 800;
  letter-spacing: -0.03em;
  color: var(--black);
}

.nav__logo span { color: var(--accent); }

/* ===========================
   HERO
   =========================== */
.hero {
  padding: 100px 0 96px;
  background: linear-gradient(160deg, #f0f4ff 0%, #ffffff 60%);
}

.hero__inner {
  max-width: 760px;
}

.hero__eyebrow {
  font-size: 0.8rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 1.25rem;
}

.hero__title {
  margin-bottom: 1.25rem;
  color: var(--black);
}

.hero__subtitle {
  font-size: 1.15rem;
  line-height: 1.7;
  max-width: 620px;
  margin-bottom: 2rem;
}

.hero__actions {
  display: flex;
  gap: 12px;
  flex-wrap: wrap;
}

/* ===========================
   SPLIT LAYOUT
   =========================== */
.split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
}

.split--reverse { direction: rtl; }
.split--reverse > * { direction: ltr; }

.split__text h2 { margin-bottom: 1rem; }
.split__text p { margin-bottom: 0.75rem; }

/* AI CARD (visual in AEO section) */
.ai-card {
  background: var(--white);
  border: 1px solid rgba(0,0,0,0.08);
  border-radius: var(--radius);
  box-shadow: 0 2px 8px rgba(0,0,0,0.06), 0 24px 64px rgba(0,0,0,0.1);
  overflow: hidden;
}

.ai-card__header {
  display: flex;
  align-items: center;
  gap: 6px;
  padding: 12px 16px;
  background: var(--gray-50);
  border-bottom: 1px solid var(--gray-100);
}

.ai-card__dot {
  width: 10px;
  height: 10px;
  border-radius: 50%;
  background: var(--gray-200);
}

.ai-card__label {
  margin-left: auto;
  font-size: 0.75rem;
  color: var(--gray-400);
  font-weight: 500;
}

.ai-card__query {
  padding: 14px 16px;
  font-size: 0.875rem;
  font-style: italic;
  color: var(--gray-600);
  border-bottom: 1px solid var(--gray-100);
  background: #fafbff;
}

.ai-card__answer {
  padding: 16px;
  font-size: 0.875rem;
}

.ai-card__answer p { margin-bottom: 0.5rem; }

.ai-card__highlight {
  background: var(--accent-light);
  border-left: 3px solid var(--accent);
  padding: 8px 10px;
  border-radius: 4px;
  color: var(--black) !important;
}

.ai-card__muted { color: var(--gray-400) !important; font-style: italic; }

/* ===========================
   STEPS
   =========================== */
.steps {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 32px;
}

.step {
  padding: 32px 28px;
  background: var(--white);
  border: 1px solid rgba(0,0,0,0.06);
  border-radius: var(--radius);
  box-shadow: 0 1px 4px rgba(0,0,0,0.04), 0 8px 24px rgba(0,0,0,0.05);
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}

.step:hover {
  transform: translateY(-3px);
  box-shadow: 0 4px 12px rgba(0,0,0,0.06), 0 20px 48px rgba(0,0,0,0.09);
}

.step__num {
  font-size: 2.5rem;
  font-weight: 800;
  color: #f5c4a0;
  margin-bottom: 12px;
  letter-spacing: -0.04em;
  line-height: 1;
}

.step h3 { margin-bottom: 8px; font-size: 1.05rem; }
.step p { font-size: 0.9rem; }

/* ===========================
   PRICING
   =========================== */
.pricing {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  align-items: start;
}

.pricing__card {
  position: relative;
  padding: 36px 28px;
  border: 2px solid transparent;
  border-radius: var(--radius);
  background:
    linear-gradient(var(--white), var(--white)) padding-box,
    linear-gradient(135deg, #e85d00, #ffa040) border-box;
  box-shadow: 0 2px 8px rgba(0,0,0,0.06), 0 16px 48px rgba(232,93,0,0.10);
}

.pricing__card--secondary {
  background:
    linear-gradient(var(--white), var(--white)) padding-box,
    linear-gradient(135deg, #d8d8d8, #e8e8e8) border-box;
  box-shadow: 0 1px 4px rgba(0,0,0,0.04), 0 8px 24px rgba(0,0,0,0.06);
}

.pricing__badge {
  position: absolute;
  top: -14px;
  left: 28px;
  background: var(--accent);
  color: var(--white);
  font-size: 0.75rem;
  font-weight: 700;
  padding: 4px 12px;
  border-radius: 99px;
  letter-spacing: 0.05em;
}

.pricing__card h3 {
  font-size: 1.15rem;
  margin-bottom: 12px;
  color: var(--black);
}

.pricing__price {
  font-size: 2rem;
  font-weight: 800;
  color: var(--black);
  margin-bottom: 10px;
  letter-spacing: -0.03em;
  line-height: 1;
}

.pricing__price span {
  font-size: 1rem;
  font-weight: 500;
  color: var(--gray-400);
}

.pricing__desc {
  font-size: 0.9rem;
  margin-bottom: 20px;
  min-height: 48px;
}

.pricing__list {
  list-style: none;
  margin-bottom: 28px;
}

.pricing__list li {
  font-size: 0.9rem;
  color: var(--gray-600);
  padding: 7px 0;
  border-bottom: 1px solid var(--gray-100);
  padding-left: 20px;
  position: relative;
}

.pricing__list li::before {
  content: '✓';
  position: absolute;
  left: 0;
  color: var(--accent);
  font-weight: 700;
}

/* ===========================
   TRUST / ABOUT
   =========================== */
.trust-badges {
  display: flex;
  gap: 20px;
  flex-wrap: wrap;
  margin-top: 28px;
}

.trust-badge {
  display: flex;
  flex-direction: column;
  gap: 2px;
}

.trust-badge strong {
  font-size: 0.95rem;
  color: var(--black);
}

.trust-badge span {
  font-size: 0.8rem;
  color: var(--gray-400);
}

.founder-photo {
  width: 100%;
  aspect-ratio: 3/4;
  object-fit: cover;
  object-position: center top;
  border-radius: var(--radius);
  display: block;
}

/* ===========================
   FAQ
   =========================== */
.faq {
  max-width: 760px;
  margin: 0 auto;
}

.faq__item {
  border-bottom: 1px solid var(--gray-200);
}

.faq__q {
  width: 100%;
  text-align: left;
  background: none;
  border: none;
  cursor: pointer;
  padding: 20px 40px 20px 0;
  font-size: 1rem;
  font-weight: 600;
  color: var(--black);
  font-family: var(--font);
  position: relative;
  line-height: 1.4;
}

.faq__q::after {
  content: '+';
  position: absolute;
  right: 0;
  top: 50%;
  transform: translateY(-50%);
  font-size: 1.5rem;
  font-weight: 300;
  color: var(--accent);
  transition: transform 0.2s;
}

.faq__q[aria-expanded="true"]::after {
  transform: translateY(-50%) rotate(45deg);
}

.faq__a {
  padding-bottom: 20px;
}

.faq__a p {
  font-size: 0.95rem;
}

/* ===========================
   CONTACT
   =========================== */
.contact {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: start;
}

.contact__text h2 { margin-bottom: 1rem; }
.contact__text p { margin-bottom: 1.25rem; }
.calendly-btn { margin-bottom: 1.5rem; }

.contact__details {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.contact__link {
  font-weight: 600;
  color: var(--accent);
  font-size: 1rem;
}

.contact__link:hover { text-decoration: underline; }

.contact__addr {
  font-size: 0.875rem;
  color: var(--gray-400);
}

.contact__form {
  background: var(--white);
  border: 1px solid rgba(0,0,0,0.07);
  border-radius: var(--radius);
  padding: 40px 36px;
  box-shadow: 0 2px 8px rgba(0,0,0,0.05), 0 20px 56px rgba(0,0,0,0.08);
}

.form__group {
  margin-bottom: 18px;
}

.form__group label {
  display: block;
  font-size: 0.875rem;
  font-weight: 600;
  color: var(--black);
  margin-bottom: 6px;
}

.form__group input,
.form__group textarea {
  width: 100%;
  padding: 11px 14px;
  font-size: 0.95rem;
  font-family: var(--font);
  border: 1.5px solid var(--gray-200);
  border-radius: var(--radius-sm);
  background: var(--white);
  color: var(--black);
  transition: border-color 0.15s;
  outline: none;
}

.form__group input:focus,
.form__group textarea:focus {
  border-color: var(--accent);
}

.form__group textarea { resize: vertical; min-height: 100px; }

.form__note {
  text-align: center;
  font-size: 0.8rem;
  margin-top: 12px;
  color: var(--gray-400);
}

/* ===========================
   FOOTER
   =========================== */
.footer {
  background: var(--black);
  color: var(--white);
  padding-top: 56px;
}

.footer__inner {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr;
  gap: 40px;
  padding-bottom: 40px;
  border-bottom: 1px solid rgba(255,255,255,0.1);
}

.footer__brand .nav__logo { color: var(--white); margin-bottom: 8px; display: block; }
.footer__brand p { font-size: 0.875rem; color: rgba(255,255,255,0.45); }

.footer__links {
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.footer__links a {
  font-size: 0.875rem;
  color: rgba(255,255,255,0.6);
  transition: color 0.15s;
}

.footer__links a:hover { color: var(--white); }

.footer__contact {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.footer__contact span,
.footer__contact a {
  font-size: 0.875rem;
  color: rgba(255,255,255,0.6);
}

.footer__contact a:hover { color: var(--white); }

.footer__bottom {
  padding: 20px 0;
}

.footer__bottom span {
  font-size: 0.8rem;
  color: rgba(255,255,255,0.3);
}

/* ===========================
   LOGO MARK
   =========================== */
.nav__logo {
  display: flex;
  align-items: flex-end;
  gap: 10px;
  padding-bottom: 2px;
}

.logo__img {
  height: 36px;
  width: auto;
  display: block;
}

.logo__img--sm {
  height: 28px;
}

/* ===========================
   HERO DARK
   =========================== */
.hero--dark {
  background: #0d0906;
  position: relative;
  overflow: hidden;
}

/* Orange glow — top right */
.hero--dark::before {
  content: '';
  position: absolute;
  width: 900px;
  height: 900px;
  background: radial-gradient(circle, rgba(232, 93, 0, 0.22) 0%, transparent 65%);
  top: -380px;
  right: -280px;
  pointer-events: none;
  border-radius: 50%;
}

/* Amber glow — bottom left */
.hero--dark::after {
  content: '';
  position: absolute;
  width: 600px;
  height: 600px;
  background: radial-gradient(circle, rgba(255, 160, 0, 0.12) 0%, transparent 65%);
  bottom: -240px;
  left: -160px;
  pointer-events: none;
  border-radius: 50%;
}

.hero--dark .hero__eyebrow { color: #ffaa6e; }
.hero--dark .hero__title   { color: var(--white); }
.hero--dark .hero__subtitle { color: rgba(255,255,255,0.65); }

.btn--ghost-light {
  background: transparent;
  color: rgba(255,255,255,0.85);
  border: 2px solid rgba(255,255,255,0.25);
}
.btn--ghost-light:hover {
  border-color: rgba(255,255,255,0.7);
  color: var(--white);
}

/* ===========================
   PLATFORMS STRIP
   =========================== */
.platforms {
  background: #160a00;
  border-bottom: 1px solid rgba(255,255,255,0.07);
  padding: 18px 0;
}

.platforms__inner {
  display: flex;
  align-items: center;
  gap: 20px;
  flex-wrap: wrap;
}

.platforms__label {
  font-size: 0.8rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.4);
  white-space: nowrap;
}

.platforms__list {
  display: flex;
  gap: 8px;
  flex-wrap: wrap;
}

.platform-chip {
  font-size: 0.8rem;
  font-weight: 600;
  color: rgba(255,255,255,0.75);
  background: rgba(255,255,255,0.08);
  border: 1px solid rgba(255,255,255,0.12);
  border-radius: 99px;
  padding: 4px 14px;
  white-space: nowrap;
}

/* ===========================
   STEP ICONS
   =========================== */
.step__icon {
  width: 44px;
  height: 44px;
  background: var(--accent-light);
  border-radius: var(--radius-sm);
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--accent);
  margin-bottom: 14px;
}

/* ===========================
   RESPONSIVE
   =========================== */
/* ===========================
   WHATSAPP BUTTON
   =========================== */
.whatsapp-btn {
  position: fixed;
  bottom: 28px;
  right: 28px;
  width: 56px;
  height: 56px;
  background: #25d366;
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  box-shadow: 0 4px 16px rgba(37, 211, 102, 0.45);
  z-index: 200;
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}

.whatsapp-btn:hover {
  transform: scale(1.08);
  box-shadow: 0 6px 24px rgba(37, 211, 102, 0.55);
}

@media (max-width: 1024px) {
  .steps {
    grid-template-columns: repeat(2, 1fr);
  }

  .pricing {
    grid-template-columns: 1fr;
    max-width: 480px;
    margin: 0 auto;
  }
}

@media (max-width: 768px) {
  :root { --section-py: 64px; }

  .split,
  .split--reverse {
    grid-template-columns: 1fr;
    gap: 40px;
    direction: ltr;
  }

  .split--reverse .split__photo { order: -1; }
  .split__photo { max-width: 320px; }

  .contact {
    grid-template-columns: 1fr;
    gap: 40px;
  }

  .footer__inner {
    grid-template-columns: 1fr;
    gap: 32px;
  }

  .hero { padding: 72px 0 64px; }
  .hero__actions { flex-direction: column; }
  .hero__actions .btn { width: 100%; text-align: center; }

  .steps {
    grid-template-columns: 1fr;
  }
}

@media (max-width: 480px) {
  .contact__form { padding: 24px 20px; }
  .nav__inner { height: 56px; }
}